Please use this identifier to cite or link to this item:
|Title:||Consumer Focused Product Development|
|Authors:||Business Cases Studies|
|Publisher:||Business Case Studies|
|Abstract:||This case study looks at an important part of market research. The study illustrates how one of the UK's leading bakery related retailers researches the market and uses the information it gains to influence its decisions about product development.|
|Appears in Collections:||Business Cases for MBA and BA|
Files in This Item:
There are no files associated with this item.
Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.